You know, you can’t take your eyes off the CBC for even a second. Anytime it looks like there is going to be peace and quiet and an opportunity to sit back and enjoy the hockey playoffs without having to be annoyed by their ever weaker TV newscast, the staff and management of the Corpse somehow find the time to air their dirty laundry.
The latest is an internal survey of 24 CBC Radio national news reporters. The survey was done by a few of the reporters themselves without the okay of management and the results are startling. In all my years in broadcasting, newspapers and on the outside looking in I have never come across a more clear condemnation of the direction that management is taking.
For those of you who don’t know, the same new CBC direction that produced the dreadful new National has had an effect on all of CBC News. Radio and TV reporters now all report to the same desk through what CBC calls “the hub.” The hub is a news desk that was supposed to centralize and make more efficient the assignment process. Thus one reporter and one crew showing up to a media conference rather than one from local TV, one from national TV and two more from local and national radio. It’s a good concept that is used by many successful news organizations and should have saved the CBC both money and manpower, but somehow management has botched the organization of the hub and managed to turn off the news staff. The hub, I am told is too large, too unwieldy and more often than not, bereft of ideas. Worse, it is not taking direction from the reporters in the field across Canada who are in the best position to lead and inform on what stories are interesting and possible.
Here are a few of the amazing responses to the survey:
When asked to compare morale in the national news service 95.2% said it was “lower than ever during my career.” The other 4.8% just said it was low.
When asked if there was a strong commitment to journalism at the moment, only 4.8% agreed. 76.2% disagreed.
Asked to compare the new hub to the old system 83.3% said it was “more difficult/complicated and 79.2% said there is less communication and more unpleasant surprises.
97.5% disagreed with the statement “I feel involved in decisions that influence my work as a national reporter.”
Perhaps most interesting, considering the hub was created to stop conflicts 0% agreed that it has done so and 81% say the integration of TV and radio has not benefited radio news programming.
Not surprisingly, based on the numbers you have seen so far, 100% say “state of radio culture compared to a year ago,” is worse and all but one reporter disagree that radio news is on the right course.
It is hard to believe that there could be a more damning indictment of CBC news management and the direction it has taken. I had one CBC news employee call me to say that if the TV reporters were polled in the same way the results would be the same. That person went on to say that if the news and current affairs staff behind the scenes in both radio and TV were asked the same questions they too would be similarly disaffected and upset.
How do you respond to something like this? Good old Jennifer McGuire, the General Manager and Editor in Chief of CBC News, still living in her bizzaro world that seems to have no resemblance to the one the rest of us live in had this to say in a memo to staff:
First of all, by all measures of success – in terms of audiences and journalism – our radio programs are meeting audience needs. It doesn’t mean there isn’t room to make them better, but they are not broken. They are performing well, to record audiences in fact.
Secondly, if you were to follow the blogs and columns (including some from disgruntled former employees), it reads as if CBC News has abandoned the cornerstone of its mandate: doing quality journalism. Nothing can be further from the truth. The truth is that quality journalism is still our biggest priority. As part of news renewal, we began a discussion about what defines quality journalism, how should it be showcased, and how we make sure it meets the needs of all Canadians in 2010 and beyond. But make no mistake: the quality is still ever present. We have had numerous examples of original, enterprise, exclusive and investigative stories on all our platforms in recent weeks, the most recent being Dave Seglins’ dogged pursuit over the weekend of the investigator linked to the Jaffer-Geurgis story.
My final point is about the culture we want to create here in CBC News. Some of the comments made public about colleagues are not attributed, unsubstantiated and unconscionable.
This is damaging. And let’s be clear, it damages us all in the public’s mind, including the authors and participants in the survey. It embarrasses us all. And all of you are working incredibly hard and deserve accolades.
So, while I totally understand the motivation of former CBC’ers with an axe to grind, I am more perplexed as to why people who are invested in CBC News would not engage in conversations through channels that would actually make things better.
My point is not to censor what you have to say, nor hide the fact that there are still things to fix and work to do, but rather to encourage you if you have concerns or feedback to engage in the process of making it better and moving us forward.
Jennifer, Jennifer please. Pay attention to your employees. They are trying to tell you that the plan is not working. Radio numbers may be holding but TV news numbers are at historical lows even with the new rating system that’s inflating numbers at CTV and Global. I have yet to meet a single person who thinks, as you seem to, that quality journalism is still a goal at CBC News. In fact most people I talk to lament the disappearance of quality journalism. The example, by the way, of the Jaffer-Guergis story being a highlight of CBC journalism is kind of humorous. I guess Jennifer either doesn’t read the Toronto Star or worse she doesn’t even know where her own stories are coming from. CBC News has been following every lead the Toronto Star digs up. If there is something that has appeared on CBC News before the Star reported it I must have missed it.
As one CBC staffer told me you have to feel sorry for the reporters and news staffs they didn’t cut 2 minutes out of World Report, fire the host, change the staff…(then) do the same thing at World at Six…they didn’t add 30 minutes to local TV news, shift them into an afternoon dead zone…told them to follow everything the consultants said to the letter…instead of interesting, informative journalism we have the same drek stories you find on any local station…
CBC management as it stands today has lost their news and current affairs staffs. Nobody is buying the bull. In baseball or hockey when a manager or a coach loses the room they have to be fired. That time has come for the CBC.
Filed under: Media Commentary, CBC News, CBC Radio, CTV, Global, Jennifer McGuire, The National, The Toronto Star, World at Six, World Report

June 29, 2010 • 3:39 pm 1
Bad News – Good TV
The G-8 and G-20 summits have come and gone and I dare any news organization to ask Canadians what the world powers accomplished in Toronto. I do not believe that 1 percent of Canadians know what was in the final communiqué. But, ask Canadians what happened on the streets of “Hogtown” during the weekend and you are sure to get in depth responses. There is no better magnet for airtime than violence, destruction, fire and mass arrests. I say this because it highlights the incredible failure of our police forces and politicians.
Based on what I saw on TV and what credible reporters are saying it is patently obvious that the security plan was flawed at best and really, let me be clear here, it didn’t serve the people of Toronto and Canada.
The police missed the boat on Saturday. They were so busy worrying about the politicians behind the security fence that they forgot about the citizens outside the barrier. The result was widespread destruction along several major shopping streets in the city, police cars trashed and burned, media trucks vandalized and televised pictures of the rioting taking over the airwaves. Free access for the “Black Bloc” looked to me like it was part of the police plan…I’m not saying they wanted or condoned vandalism, I’m saying they didn’t care to stop it. Keeping the protesters away from the fence was their only priority.
So then comes a Saturday night where journalists quite rightly question the police tactics and frankly make the security people look unprepared for the reality on the streets. The mayor of Toronto was questioned. The Toronto police chief was grilled. The federal minister in charge of security was dragged into the mess even though he never left Ottawa. The police failure was denied by everyone in charge. The pictures and reports made liars of all the officials.
The criticism worked. Only it worked too well. The security forces reacted to the criticism by going overboard on Sunday. On a day when it sure looked to me like all the protest was generally peaceful the police began rounding up anyone and everyone who hit the streets. Among the arrested were TV camera operators, yup the police claim they couldn’t tell who was a protester and who was a rioter, fair enough. But did they think a guy carrying a $40,000 dollar camera with network decals was a rioter? They arrested reporters. They arrested teenage schoolgirls. They arrested dentists. They arrested anyone wearing black clothes. It was beyond stupid and undemocratic.
As the arrested were let out, one-by-one they told their stories of police brutality and of putting people in small cages and keeping the handcuffed for hours and hours. One man was refused treatment for a broken arm. Another was ignored when he explained he was diabetic and needed insulin. For one strange afternoon Toronto became Tehran and you know, the politicians and police sounded a lot like their counterparts in Iran.
There is no excuse for the vandalism and rioting that took place in Toronto on Saturday. The folks in black should have been stopped arrested and had the book thrown at them. If the police were where they should have been, protecting citizens and property, they would have been able to do just that. Their claim that they couldn’t find the rioters who were using tactics to mislead the police do not hold water. The TV cameras found them. The radio and newspaper reporters found them.
Which brings me to some excellent and some not so excellent work done by the media in covering the events on the streets. First kudos go out to local reporters and crews from CTV, CITY and CBC-Toronto who did a credible job of telling the story while the network reporters were all but invisible. The Toronto Star had the best coverage of events all weekend and the best take on the events after the weekend was over. CBC Radio did an excellent job.
The losers in the coverage this weekend were CBC and Global. When Peter Mansbridge arrived to cover the events live, late Saturday afternoon and he was saddled with nothing but old tired shots we had seen for hours on CBC NN and only one national reporter, Susan Ormiston who seemed overwhelmed and was reduced to using the pictures gathered by local crews. The coverage was better before the network arrived. By Sunday night’s National the CBC was left in the dust. CTV was all over the mass arrests, the police overreaction, the scene at the detention center. CBC was still rehashing Saturday’s events using the same old pictures. The National was a day late and as the saying goes, a dollar short. CTV was terrific.
I only mention Global because they did what they do historically. They didn’t compete. Global never made it to air Saturday afternoon. I guess a second rate golf tournament could not be interrupted. I remember when I was at Global and got a major scoop. We received a leak of the federal budget. The powers at the network refused us airtime because we were running “Wiseguy.” The more Global changes, the more it stays the same.
Much of the discussion today has turned to citizen journalism. Everyone with a mobile phone is now a news source. Better get used to it people, this trend will not go away it will only grow. I’m not sure what to make of it. As far as pictures are concerned I am supportive, but when it comes to commentary I worry about the sources.
One outstanding use of the new technology came from Steve Paikin. He used Twitter to inform faster than any TV, radio or newspaper could. His tweets were informative and right on the money. It was some of the best journalism of the weekend. Great work Steve.
Late addition: Mea Culpa. It seems that Global did break into their golf coverage at least twice for about 15 minutes each time. Not the kind of coverage CTV, CITY and CBC NN were providing but Kevin Newman anchored the short hits.
Filed under: Media Commentary, Political Commentary, Black Bloc, CBC, CBC Radio, CITY, CTV, G-20 Summit, Global TV, Peter Mansbridge, Steve Paikin, Susan Ormiston, The National, The Toronto Star, Twitter